In today’s digital environment simply having a website is not enough. You must actively drive traffic to your website. Email marketing provides an easy and efficient way to connect and keep in touch with all stakeholders. Effective email marketing brings people to your website and ensures that you are top of mind when someone is in need of short-term rehab or long-term care. Combined with the expertly written content included as part of the LTC Digital Marketing Program, email marketing can have a significant impact on helping you establish and nurture relationships that will turn strangers into friends and friends into referral sources.